While the FTC could not comment on its lawsuit or the specific practices of any given company, the commission is advancing new rules about telehealth companies using whats commonly called a negative option. As described in a recent FTC Advanced Notice of Proposed Rulemaking (ANPRM), a negative option is a common form of marketing in which the absence of affirmative consumer action constitutes consent to be charged for goods or services. In other words: drugs prescribed and shipped without patient consent, credit cards charged without direct authorization, inscrutable cancellation policies, and other automatic opt-ins that seem to typify telehealth frustrations
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Each of these drugs slows the processing of food through the digestive tract, which sends messages to patients brains that theyre hungry, resulting in a diminished appetite
The firm has been contacted by other consumers who may end up joining the class